SAI launch two sales offices in North America

After many years of being a European-based organisation Cashbook Ltd have launched two sales offices on the East & West Coast of North America.

Greg Coulter, CEO, explains the reasons for the additional investment. “Basically we were driven by our customers. We’ve signed up over 40 sites in the last three year period operating from Ireland, that’s a great result but we know there are even more companies out there who will buy Cashbook when they see what we can do. We needed to be closer to what is rapidly becoming our most important market.”

On the West Coast operating out of San Francisco, California is Lenny Crotty, West Coast Manger. Lenny brings ten years of Cashbook knowledge with him from his experience in Ireland. Lenny has been involved in pre-sales, support, sales, product implementations and project management. Greg Coulter explains the posting: “Lenny has huge experience with Cashbook. He’s made a huge impact already in a short space of time. What people get with Lenny is honesty, experience and a customer commitment to projects that is unrivalled.”

On the East Coast operating out of Winston Salem, North Carolina is Anne Slowey, Business Development Manager: Banking & ERP. Anne has huge experience in IT Marketing & Sales from a range of IT companies. Richard Birchall, Global Business Development Manager comments on the appointment: “Anne brings energy, enthusiasm and knowledge to our East Coast sales effort. We’re delighted to have her representing SAI in the marketplace. Our customers are going to enjoy working with Anne as she is conscientious and customer-focused.”

Pictured below are SAI’s latest additions to the sales team.

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Lenny Crotty

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Anne Slowey

To contact Anne Slowey please email Anne at anne.slowey@cashbook.com
To contact Lenny Crotty please email Lenny at lenny.crotty@cashbook.com
For global sales leads please contact Richard richard.birchall@cashbook.com